“Where’s my dad? POV: your boss is OOO and everyone starts asking you questions you should 100% know the answers to.”
2.0M
Views
173.6K
Likes
440
Comments
62.9K
Shares
226.2x Outlier Score
This hook performed 226.2x better than @later.com's average content
L
@later.com
2023-07-24
Original Caption
“Let me get back to you in 4-5 business days, coincidentally exactly when my boss is back!” #socialmediamanager #workinsocial #CapCut #wheresmydad
Why This Hook Works
- Length: 116 characters — longer hook that builds context and curiosity
- Category: Business hooks resonate with audiences seeking business content
- Engagement: 173.6K likes with 2.0M views shows a 8.7% like rate
- Viral potential: With a 226.2x outlier score, this hook significantly outperformed typical content in this niche
