Launch price: the Complete Pack at $99Ends Oct 15 — then $348
Pricing breakdown

HeyGen Pricing 2026: Plans and Real Cost per Video

HeyGen's cheapest paid plan is Creator at $29/month ($24/month billed yearly) for 600 credits. Eight seconds of Avatar IV video uses about 4.13 credits, roughly $0.20 on Creator. The catch is that the rate depends on the avatar model: Avatar V costs 48 credits per minute, and Creator cannot buy extra credit packs.

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Prices checked against HeyGen's pricing page on . USD, US prices.

The numbers HeyGen's pricing page does not show

$24/mo

Cheapest paid plan

$0.17

One 8-second output, from

$29/mo

100 a month, from

Plan price divided by what one output consumes. The arithmetic for every plan is below.

Plans

HeyGen plans and prices

AI avatar video platform. It turns a script into a talking-avatar video with stock, photo or custom avatars, and adds video translation with lip-sync and a prompt-driven Video Agent.

Free plan: The free plan gives 3 videos per month, each up to 1 minute, with a limited Avatar IV trial; watermark removal is only listed on paid plans.

PlanBilled monthlyBilled yearly (per month)What you get
Creator$29$24600 credits (monthly). $288 billed yearly. Videos up to 30 min, 1080p, no watermark, voice cloning, credit rollover. No one-time credit packs.
Pro$49$411,000 credits/mo. $488 billed yearly, 4K export. Higher Pro tiers add credits at the same features: 1,500 credits for $74 ($62 yearly) up to 100,000 credits for $4,300 ($3,586 yearly).
Business$149$1191,500 credits/mo. Price covers the first seat; each extra seat is $20/month. Videos up to 60 min, 4K, SSO. Extra credits $0.05 each in 100-credit blocks.
Enterprisen/an/aFlexible video generation (contact sales). No duration limit, 4K.

Credits

What the credits actually buy

"Credits are HeyGen's single currency for video and asset creation." Avatar output is charged per minute by model: Avatar III Video Look 4 credits, Avatar IV Photo Look 16, Avatar IV Video Look 31 and Avatar V 48 credits per minute. Monthly credits roll over one extra cycle; annual credits accumulate until renewal.

The derived number

What one 8-second video really costs

The unit: 8 seconds of Avatar IV (Video Look) video. Plan price divided by what one output consumes.

PlanCost of oneHow we got it
Creator (monthly)$0.2031 credits/min x 8/60 = 4.13 credits; $29 / 600 = $0.0483 per credit; 4.13 x $0.0483 = $0.20
Creator (annual)$0.174.13 credits x ($24 / 600 = $0.04 per credit) = $0.17
Pro 1,000 (monthly)$0.204.13 credits x ($49 / 1,000 = $0.049 per credit) = $0.20
Business top-up credits$0.214.13 credits x $0.05 per credit = $0.21

Heavy use

What 100 videos a month cost

Plan100 a monthHow we got it
Creator$29100 x 8s = 13.33 min x 31 credits = 413 credits, within 600. $24/mo if billed yearly.
Pro 1,000 (with Avatar V)$4913.33 min x 48 credits = 640 credits, more than Creator's 600 and Creator cannot buy packs, so Pro at $49/mo ($41 yearly).
Freen/aThe free plan is capped at 3 videos per month.

One plan, every model

Paying for HeyGen and three other AI tools?

Hooked Pro is $29 a month for 1,000 credits across Veo 3.1, Kling 3.0, Seedance 2.0, Nano Banana Pro and GPT Image 2, plus AI UGC ads, captions and TikTok slideshows in the same plan. Or pay $89 once for the Studio and run it on your own API keys, at the provider's price.

Same yardstick

The same maths on Hooked

HeyGen is cheaper per second of avatar video: about $0.20 for 8 seconds of Avatar IV, against 100 credits ($2.90 on Hooked Pro monthly, $2.42 yearly, about $0.80 with your own key on Studio). Hooked's UGC video is a fully generated scene made with Gemini Omni Flash, not a lip-synced stock avatar, so the two are not the same output. Hooked is the better buy when you also need slideshows, captions and several video models in one plan, or want to pay provider cost through Studio ($89 one-time, bring your own API keys).

On HookedCreditsPro, monthlyPro, yearlyStudio, your own key100 a month
AI avatar (UGC) video100$2.90$2.42$0.80 to the provider$278 (Pro + 1 × 10,000-credit pack)

Pro is $29/month or $290/year for 1,000 credits a month; extra credits come in packs from $19 for 500. The Studio is $89 once and runs on your own API keys, so you pay the model provider directly at their rate.

Feature by feature: Hooked vs HeyGen

Make the same video on Hooked

  • AI UGC avatar videos: 8 seconds for 100 credits ($2.90 on Pro)
  • Veo 3.1, Kling 3.0, Seedance 2.0, Nano Banana Pro and GPT Image 2 in one plan: no second subscription per model
  • Or $89 once for the Studio with your own API keys

Read the small print

Costs that are easy to miss

  • Creator cannot buy one-time credit packs; you have to move to Pro.
  • Monthly credits roll over only one extra cycle.
  • Business is priced per seat: $20/month for each extra seat.
  • Business extra credits cost $0.05 each, sold in 100-credit blocks.
  • The free plan does not list watermark removal.

Honesty note

What we could not confirm

  • HeyGen does not say whether clips shorter than a minute are billed per second or rounded up.
  • The Business annual price of $119/month ($1,428/year) comes from page data; a 3,000-credit tier at $149 ($124 yearly) also appears and may be a Pro tier.

FAQ

Frequently asked questions

Does HeyGen have a free plan?

Yes. It gives 3 videos per month, each up to 1 minute, with a limited Avatar IV trial. HeyGen's help center says free users can make 1 to 3 videos depending on region.

How much does HeyGen cost per year?

Creator is $288 billed yearly ($24/month instead of $29). Pro 1,000 is $488 billed yearly ($41/month instead of $49).

Do HeyGen credits roll over?

Monthly credits roll over for one extra billing cycle. Annual credits accumulate until renewal.

What is the cheapest HeyGen plan for 100 short avatar videos a month?

With Avatar IV Video Look, 100 eight-second videos use about 413 credits, which fits in Creator at $29/month. With Avatar V they use about 640 credits, which needs Pro 1,000 at $49/month.

How many credits does HeyGen charge per minute?

Avatar III Video Look uses 4 credits per minute, Avatar IV Photo Look 16, Avatar IV Video Look 31 and Avatar V 48.

Two ways in · pick yours

Everything they charge monthly for — yours for one payment.

Pay monthly and we run the AI for you, credits included — or pay $89 once, own the app for life and bring your own keys.

Pro

Most flexible

We run the AI for you. No API keys, nothing to set up — open the app and generate.

$29/month

1,000 credits a month · cancel anytime

Secure checkout by Stripe · Cancel anytime

  • About 10 UGC ads or 250 images a month
  • Every video format: UGC, avatars, slideshows…
  • 83 AI avatars & 76 voices in 25 languages
  • Publish to TikTok, Instagram & YouTube
  • 3 channels, 3 auto-channels, API included

Need more? One-time credit packs from $19. They never expire.

4.9/5 · 27,000+ users create with Hooked